Barbie The Movie – Mattel (2023–Present)

Mattel launched its Barbie The Movie collection in 2023 alongside Greta Gerwig’s live-action Barbie film. The range translated the film’s costumes, characters, vehicles, and locations into official Barbie collectibles, with many dolls featuring likenesses inspired by stars including Margot Robbie and Ryan Gosling. The collection was designed around memorable on-screen outfits and has continued beyond the film’s original theatrical release.