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Ideas – LEGO (2014–Present)

LEGO launched LEGO Ideas in 2014 as the successor to its earlier LEGO CUUSOO crowdsourcing programme, which had begun in Japan in 2008 and expanded globally in 2011. The platform allows fans to submit original LEGO concepts for community support, with projects reaching 10,000 supporters becoming eligible for official LEGO review and potential production as retail sets.

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